Promote a better planet and a better lifestyle with Karma
Working with marketing and community support lets you explore multiple areas of the company.
You build the brand behind Karma, meaning that you spread knowledge and awareness about food waste among consumers and what they can do to reduce it. You establish a network of influential people in order to build brand legitimacy and make sure that Karma becomes one of the most important actors on making sure that we reduce food waste.
You develop our marketing strategy in terms of customer and user acquisition. You design and execute on a number of different marketing activities, both digital and offline. Examples of such activities are social media campaigns, attending events and conventions, creation of movies, contact with influencers, and boots-on-the ground activities. The list is long, and you decide what we should focus on.
You form and own our PR plan and strategy. Part of the tasks are keeping in touch with relevant persons within the media sector and other channels that are important for the company, writing press releases, leading photo shoots and developing other types of press material.
You know when and where we should be seen, and make sure we do it.
Keywords: Goal-orientation, record creating, determination, willpower, learning, food waste, environment, self-discipline, fun, ambitious, teamwork, entrepreneurship, budget smashing, focus, closer, target hitting, business minded, optimist, relationship building, responsibility.
A very important part of Karma is our user base. Working with the community means many things, but to give you a hint you support our users, teach them how to use the app, and make sure they spread the word about Karma!